The Virginia Main Street (VMS) program’s Impactful Placemaking merit award highlights a community’s physical and visual transformation by recognizing an outstanding people-centered, placemaking project that bolsters the downtown’s uniqueness. The 2024 award went to Harrisonburg’s Downtown Ducklings project. Inspired by the Mice on Main project in Greenville, South Carolina, Harrisonburg’s Downtown Ducklings is a permanent, … More 2024 Impactful Placemaking Merit Award Winner – Harrisonburg!

During the month of June, the Virginia Main Street (VMS) team published seven blog posts, highlighting the latest community-vitality news, events and more! Here’s a recap: Accessibility Design VMS Community News VMS Merit Awards Community Development Financial Institutions (CDFIs) Virginia Rural Leadership Institute Stay tuned for lots more great content in July!

Virginia Main Street (VMS) recently had the honor of joining the Virginia Economic Developers Association (VEDA) at their summer membership meeting centered on exploring the intersection of community and economic development. VMS presented the annual Merit Awards highlighting the outstanding achievements of Main Street communities and their impactful projects, partners, and initiatives. Six communities received … More Celebrating 2024 VMS Merit Award Winners!

As a participant in the Virginia Rural Leadership Institute’s (VRLI) 2024 Cohort, Zachary Whitlow, Community Vitality Program Administrator for the Department of Housing and Community Development, provides an overview of the first VRLI session of the year, which was held in Danville on May 22-24, 2024. The Virginia Rural Leadership Institute (VRLI) kicked off its … More Virginia Rural Leadership Institute Kicks Off Session One in Danville, Virginia

In early 2023, Destination Downtown South Boston (DDSB) adopted a new Transformation Strategy, centering on South Boston’s agricultural economy, to help guide the local Main Street organization’s work. A primary objective is to elevate the Downtown South Boston Farmers Market to new heights, and substantial efforts were dedicated to enhancing engagement, expanding activities, and bolstering … More South Boston Takes Farmers Market to the Next Level

Last year, Mecklenburg County received American Rescue Plan Act (ARPA) funding – distributed by the Virginia Tourism Corporation (VTC) – with the aim of revitalizing tourism in the region following the economic downturn caused by the COVID-19 pandemic. As part of this initiative, Mecklenburg Tourism embarked on a project to enhance the county’s appeal by … More Mural Mania in Mecklenburg County

Earlier this month, Main Streeters from across the country came together for the 2024 Main Street Now Conference in Birmingham, Alabama! This yearly opportunity allows Main Streeters to do what Main Streeters do best; gather, learn, talk about big ideas, and make our communities stronger. The Virginia Main Street (VMS) network had over 40 attendees … More Sweet Home, Main Street Now!