Register Now – Promoting Main Street (webinar)!

Join us June 9 from 11 a.m.-noon for the preconference* webinar, Basic Principles of Main Street Promotion. Join Travis Brown, director of business development for Rokusek and Maestro Community Manager, will dive into dynamic and effective promotion – not just great events, but effective marketing and communication to keep your organization and downtown at the … More Register Now – Promoting Main Street (webinar)!

Webinar – Mitigating the Economic Impacts of COVID-19 in Rural Areas

Initially presumed to be isolated from the worst of COVID-19, the virus has begun spreading to smaller and more rural areas. Not only do rural communities lack the critical health care infrastructure and financial resources to adequately address the crisis, but they are also disproportionately vulnerable to its economic ramifications. Rural areas have higher poverty … More Webinar – Mitigating the Economic Impacts of COVID-19 in Rural Areas

E-Commerce Renovation Program

In the past few months, shopping behaviors have radically shifted amid the public health situation. Numerous industries have witnessed unprecedented loss while e-Commerce sales have risen by more than 8%. As a result of the pandemic, the need for small businesses to embrace social media and online sales has never been more important. Acknowledging such … More E-Commerce Renovation Program

Organizational Financial Planning during COVID-19

Nonprofit financial management centers upon the most effective and efficient ways to deploy an organization’s resources while meeting overall objectives. Today, that practice has never been more prevalent. The COVID-19 pandemic has had far-reaching impacts on the nonprofit sector, and the disruptive effects have certainly hindered finances and constrained capacity, forcing organizations to plan for … More Organizational Financial Planning during COVID-19

Harrisonburg Named Grills Fund Recipient!

On May 19, Main Street America announced the recipients of The Grills Fund for Main Street Revitalization, a grant program that will provide eight accredited Main Street America Programs across the nation $10,000 each to help fund innovative revitalization efforts to address the current and/or legacy impact of COVID-19. “These winning ideas represent the ingenuity … More Harrisonburg Named Grills Fund Recipient!

Webinar – Basic Principles of Sustainable Organization

Join us May 26 from 11 a.m.-12:15 p.m. for the preconference* webinar, Basic Principles of Sustainable Organization. Building a healthy organizational foundation is key to attracting engagement and investment for your commercial district revitalization efforts. Whether you are positioned in a long-standing program or starting anew, this webinar will give you tools in three key … More Webinar – Basic Principles of Sustainable Organization

Virginia SBDC: Review, Reopen, Recover

The Virginia Small Business Development Center (SBDC) represents the most extensive business development program in the commonwealth, providing professional business counseling, training and business resources to help grow and strengthen businesses across the state. Today, as small businesses consider reopening and/or planning to transition to the “new normal,” the Virginia SBDC strongly encourages business owners … More Virginia SBDC: Review, Reopen, Recover