Staunton Has a Story to Tell: Celebrating 20 years of Main Street

How would your Main Street organization celebrate years of making downtown a social and investment hub? As a kick-off to their 20-year anniversary, the Staunton Downtown Development Association (SDDA) hosted “Staunton Stories,” a one-day event to celebrate and document the people that make downtown Staunton a dynamic and diverse community. The event was held at … More Staunton Has a Story to Tell: Celebrating 20 years of Main Street

Community-based Inspiration: Jane Jacobs’ 100th Birthday

Who was that charming lady on the Google search page? Wednesday, May 4, 2016, marked 100 years since the birth of Jane Jacobs.  Jane Jacobs (1916-2006) was an urban writer and activist who championed new, community-based approaches to planning for more than 40 years.  She loved cities and, while she never studied urban planning, Jacobs considered … More Community-based Inspiration: Jane Jacobs’ 100th Birthday

Market Your Main Street: Low-cost, high-impact strategies to get out your message

Your Main Street program is tasked with meeting the needs of many different stakeholders: visitors, business owners, municipalities, donors, volunteers, etc. How you communicate your message to a wide audience with different interests requires segmenting them and then having separate conversations unique to their interests. Join the National Main Street Center for a webinar led … More Market Your Main Street: Low-cost, high-impact strategies to get out your message

Downtown Rehabilitation: Challenges and successes

Virginia’s downtown districts are teeming with historic buildings. While many of the buildings house businesses and offices, others, left vacant, have fallen into disrepair. Three Virginia communities have recently undertaken rehabilitation projects to revamp key historic assets into modern local landmarks—without detracting from their charm. In Roanoke, the recycling collection business Brenner and Cycle Systems, Inc. is working … More Downtown Rehabilitation: Challenges and successes

Virginia Tourism is way ahead of the pack…again.

One of Virginia Main Street’s most prized relationships is the one we have with Virginia Tourism Corporation (VTC).  We often plan our strategies to complement theirs and they often ask us what’s going on downtown that they can use to better market Virginia.  They believe in Virginia’s historic commercial districts as tourist attractions to the … More Virginia Tourism is way ahead of the pack…again.