Register Now – Promoting Main Street (webinar)!

Join us June 9 from 11 a.m.-noon for the preconference* webinar, Basic Principles of Main Street Promotion. Travis Brown, director of business development for Rokusek and Maestro Community Manager, will dive into dynamic and effective promotion – not just great events, but effective marketing and communication to keep your organization and downtown at the forefront … More Register Now – Promoting Main Street (webinar)!

Webinar – Basic Principles of Sustainable Organization

Join us May 26 from 11 a.m.-12:15 p.m. for the preconference* webinar, Basic Principles of Sustainable Organization. Building a healthy organizational foundation is key to attracting engagement and investment for your commercial district revitalization efforts. Whether you are positioned in a long-standing program or starting anew, this webinar will give you tools in three key … More Webinar – Basic Principles of Sustainable Organization

Webinar: Communicating to Main Street during Crisis

Join us April 16 from 11 a.m. to noon for the webinar, Communicating to Main Street during Crisis. In this webinar, Ben Muldrow of Arnett Muldrow will share his thoughts and approach on what community leaders, Main Street directors and boards can do now during the public health emergency and how best to support their … More Webinar: Communicating to Main Street during Crisis

Webinar – Public Spaces, Community Places

Do you know of a vacant lot that could be a joyful gathering place? A blank wall that could be a canvas? A cracked sidewalk that could be a memorable journey through local history? These scenarios envision potential outcomes that uplift and enliven through placemaking. Placemaking inspires people to collectively reinvent public spaces as the … More Webinar – Public Spaces, Community Places

Main Spotlight: What Does Supporting Local Really Look Like?

“Supporting local is more than just a hashtag, it is a lifestyle.” Featured recently in Main Street America’s Main Spotlight, Downtown Wytheville Inc. Executive Director Todd Wolford contributes a message that speaks from the heart to customers supporting local businesses. Local holiday spending is certainly a gift, but making that continuous effort year round is … More Main Spotlight: What Does Supporting Local Really Look Like?

Food Co-op Opportunity Zone Fund in Fredericksburg

How can Opportunity Zones benefit Main Street? In spring of 2017 the OZ legislation was established as part of the Tax Cuts and Jobs Act.  It’s an economic and community development tax incentive that provides an avenue for investors to support distressed communities in designated areas.  Taxpayers can get capital gains tax deferral for making … More Food Co-op Opportunity Zone Fund in Fredericksburg

Lynchburg Invites You to Explore!

Our guest blogger is Downtown Lynchburg Association Executive Director Ashley Kershner. Lynchburg is beyond excited to host the 2019 Virginia Main Street Downtown Intersections. Downtown Lynchburg is a vibrant, charming locale studded with unique and creative local businesses. We hope that while you’re here to visit, you’ll have the opportunity to experience all that downtown … More Lynchburg Invites You to Explore!

Place-making: Creating a Downtown Where People Want to Be

Our guest blogger is Hopewell Downtown Partnership Executive Director Evan Kaufman. Over the last 8 years, we have worked hard to facilitate the rehab of downtown properties, recruit new businesses, plan events and festivals, and develop strong partnerships. While we will continue these strategies, it’s time to start implementing some creative place-making strategies to get … More Place-making: Creating a Downtown Where People Want to Be

Life of a Virginia Main Street Manager

Recently, Main Street America’s #MainSpotlight featured a great article about the Main Street executive director experience from one of Virginia’s own, Todd Wolford of Downtown Wytheville Inc.  It cover’s Todd’s three-year experience achieving confidence and effectiveness in his role.  One of Virginia’s new directors said, “He’s like a Main Street director’s medium”. He practically read … More Life of a Virginia Main Street Manager