Tag: Promotions

Market Your Main Street: Low-cost, high-impact strategies to get out your message

May 15, 2015

Your Main Street program is tasked with meeting the needs of many different stakeholders: visitors, business owners, municipalities, donors, volunteers, etc. How you communicate your message to a wide audience with different interests requires segmenting them and then having separate conversations unique to their interests. Join the National Main Street Center for a webinar led … More Market Your Main Street: Low-cost, high-impact strategies to get out your message

Virginia’s Appalachian Trail Communities

October 4, 2012

The Appalachian Trail Community™ designation program is a new program of the Appalachian Trail Conservancy, designed to recognize communities that promote and protect the Appalachian Trail (A.T.). The program serves to assist communities with sustainable economic development through tourism and outdoor recreation while preserving and protecting the A.T. Completed in 1937, the 2,180-mile-long Appalachian National Scenic … More Virginia’s Appalachian Trail Communities

Winchester’s Main Street Agriculture – Save the Date!

September 13, 2012

On Saturday, Oct. 6, Winchester’s downtown walking mall will be filled with excitement for local farms. Farm Bureau is partnering with the Winchester Old Town Development Board, Winchester Main Street Foundation and Virginia Main Street program to produce an extraordinary community event promoting Frederick County agriculture and a renaissance in community life! The purpose of the … More Winchester’s Main Street Agriculture – Save the Date!

Gentlemen of the Road stopover in Bristol

May 30, 2012

Bristol, TN/VA is a unique place.  “Two States; One State of Mind” is their motto, but navigating two sets of  building regulations, garbage pickups, tax codes and general government type operations can get a bit confusing. However, Christina Blevins, executive director of Believe in Bristol, Bristol’s Main Street organization, bridges the gaps everyday in a positive, … More Gentlemen of the Road stopover in Bristol

New Year’s Resolution Poll

January 11, 2011

While the typical New Year’s resolution is abandoned somewhere around the long Martin Luther King, Jr. holiday weekend, there is a certain feeling of “anything’s possible” in the air during these first few weeks of January.  Now really can be a good time to set some goals.  Go ahead, think big.  If you don’t stretch yourself to do … More New Year’s Resolution Poll

Be a Culpeper Local

October 13, 2010

Culpeper, Virginia just received some good press after it unleashed its new shop local campaign, Be a Culpeper Local.  The campaign combines educating the nearly 50,000 Culpeper County residents on the value of buying locally with a website, beaculpeperlocal.com that directs visitors to local shopping and dining options, specials, and a way to track how much … More Be a Culpeper Local

Before, during, and after-event tips for downtown merchants

August 16, 2010

As a Main Street organization,  gaining the confidence and support of your local merchants isn’t easy, especially when it comes to downtown events.  Closing the street can impede the access of loyal customers  to their favorite shops. Hoards of event guests asking to use the shop’s bathroom can frustrate owners.  It can add up to strained relations with the … More Before, during, and after-event tips for downtown merchants

Pop-up shops a temporary solution to the empty storefront

August 10, 2010

With commercial real estate continuing to reel from the economic downturn, some major brands are looking at temporary leases in heavy volume areas.  Empty storefronts are not good for anyone, and leases in desireable areas have become much more flexible. These “pop-up” stores are potential strategies for fledging businesses trying out a concept, artists promoting their work, … More Pop-up shops a temporary solution to the empty storefront

Blackstone holiday events keep local elves busy

December 21, 2009

Downtown Blackstone, Inc. (DBI) has been full of activity this holiday season, successfully coordinating retail promotions and image building events. The Second Annual Downtown Holiday Open House kicked off the season November 27. Following the Grand Illumination in the town park, DBi drew crowds into downtown by coordinating activities with the local merchants, such as carriage rides, choral … More Blackstone holiday events keep local elves busy

Video: Culpeper’s thriving foodshed

December 21, 2009

Downtown Culpeper’s focus on farm fresh food through the farmer’s market, destination restaurants, and special food themed events has contributed to the revitalization of the historic community.  Watch “Meet the Farmer” host Michael Clark talk with community leaders involved in the new vitality of Culpeper.  The segment features Culpeper Renaissance, Inc. in a success story that builds on the … More Video: Culpeper’s thriving foodshed