Register Now for the VMS Essentials – July 15 in Lynchburg


Virginia Main Street Essentials: An overview of the Main Street Four Point Approach (R)

Wednesday, July 15, 2015
Holiday Inn Lynchburg
601 Main Street, Lynchburg, VA

Join Main Street professionals and volunteers for a one-day, back-to-basics revitalization training on the Main Street Four Point Approach® presented by National Main Street Center staff and design professional expert.  We encourage your board and committee members and Main Street volunteers to attend and learn more about this program. To view the agenda and workshop information, click here.


The Main Street Four-Point Approach® is a unique preservation-based economic development tool that enables communities to revitalize historic commercial districts by leveraging local assets, from historic, cultural and architectural resources to local enterprises and community pride. It is a comprehensive strategy that addresses the variety of issues and problems that challenge traditional commercial districts.

The success of the Main Street approach is based on its comprehensive nature. By carefully integrating the Main Street approach’s four points (organization, promotion, design and economic restructuring) into a practical downtown development strategy, a local Main Street program can produce fundamental changes in a community’s economic base.

For more information, visit

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