Virginia Tourism Corporation Recovery Marketing Leverage Program Application Now Open!

Seeking to spur economic activity and support the tourism and hospitality industries, the Virginia Tourism Corporation (VTC) announced that applications are now open for the VTC Recovery Marketing Leverage Program!

Applications are due by 5:00 p.m. on Tuesday, June 22, 2021, and award announcements will be made by July 30, 2021. The summer 2021 program will feature one funding level of $20,000 and no cash match requirement, but a dollar-for-dollar in-kind marketing match will be required. Interested applicants should make note of these changes and others, while remaining mindful of how the application cycle differs from previous VTC Marketing Leverage Program applications.

VTC will host a webinar via Zoom on Tuesday, May 18, 2021 from 1:30 – 2:30 p.m. to offer an overview of the application process and VTC Brand Campaigns. The webinar will also be recorded!

Image Credit (VTC Logo): Pressroom

Image Credit (Road Sign): TOADMAMA