The Main Street Approach – A Catalyst for Community Revitalization

 “Our downtown has become the place where people want to visit, play, work, and live”.  This is a statement most anyone would want to make about their community, but all too often the task is overwhelming. Where to start when there is so much that could be done?  How do you put together the resources … More The Main Street Approach – A Catalyst for Community Revitalization

Virginia Main Street Regional Rev Up: Advancing Main Street Momentum with Good Data

On November 1, 3, and 4 in Wytheville, Culpeper, and Farmville, the fall edition of the Regional Rev Up promises to load your downtown revitalization kit with the tools you need to develop market-based revitalization strategies.   The business of Main Street is constantly evolving.  New challenges and opportunities are always presenting themselves. If we … More Virginia Main Street Regional Rev Up: Advancing Main Street Momentum with Good Data

Make the Most of Heritage Tourism in Virginia

Did you know that the cultural heritage tourist typically spends more and stays longer than other types of U.S. travelers? Preservation Virginia is co-hosting the 31st annual Virginia Preservation Conference in Charlottesville, an event that draws 200 community leaders, developers, architects, local planning officials and others from across the Commonwealth.   Following the release of the … More Make the Most of Heritage Tourism in Virginia

Recession advertising

This article  in Entrepreneur magazine could help some of your downtown businesses use their limited advertising dollars more effectively.  Then again, it could help your promotional efforts as well. While Entrepreneur’s Kim Gordon gives a four-point recession advertising checklist to make sure your ad budget does the most good, her advice should adapt well to … More Recession advertising