Demonstrating the Value of Main Street: Part 2

Strengthening Main Street’s Role – Funding, Partnerships, and Community Engagement How does a small town make the case for investing in Main Street? For Cape Charles, Virginia, the journey began with a simple but essential question: What value will this bring us? This second installment of a two-part series explores how Cape Charles Main Street’s … More Demonstrating the Value of Main Street: Part 2

Putting events to work for your downtown district

Why do you do it? That festival takes months of planning. The parade risks being rained out. There are suddenly four previously un-calendared community events on the same weekend as the chili cook-off; the band shows up late; and the vendors haven’t brought enough change. Events can be a real headache. But you still put … More Putting events to work for your downtown district