The Main Street Approach is most effective in places where community residents have a strong emotional, social and civic connection and are motivated to get involved and make a difference. To hold up this principle for a sustainable revitalization effort, day two of the Downtown Intersections Virtual Conference focuses on cultivating community relationships for investment, while positioning the downtown as the center of community and hub of economic activity.
Check out these speakers and session highlights for day two, July 29:
At 9:30 a.m., Mary Helmer, President and State Coordinator of Main Street Alabama, shares her wealth of experience in downtown leadership development and advocacy to help you figure out fundraising by capitalizing on community pride in the next chapter of pandemic recovery and restorative justice.
At 11 a.m., Ilsa Loeser, Founder and Principal of Letterpress Communications, a firm with one goal: to help local businesses tell their stories well, will focus on how you can use social media to form strong, long-lasting relationships with your community’s audience and showcase a downtown with economic opportunity.
Download the Downtown Intersections Workbook for more information about the speakers and sessions.