Promoting Main Street takes many forms, but the ultimate goal is to position the downtown as the hub of the community and economic activity, while creating a positive image that showcases a community’s unique characteristics. To generate foot-traffic and spending in local eateries and businesses, you need an effective downtown business promotion. At the recent … More 2020 Merit Awards: Best Downtown Business Promotion – Strasburg
Thank you to the speakers, staff, and all who participated in our first Downtown Intersections Virtual Conference. The event was full of little experiments. Having the guts to take a chance, your wisdom and intelligence leap forward with huge momentum. We are discovering our entrepreneurial spirit, much like your Main Street programs and the small businesses … More It’s a wrap! Recordings Available for Our DI20 Virtual Conference
Have you and your community partners ever gotten stuck on a major initiative? To succeed, Main Street must show visible results that can only come from completing projects – both short- and long-term activities that add up to meaningful change. Yet, before any undertaking, local leaders need to work together to identify key strategies that … More DI20 Day Three: Move the Conversation Around Action!
The Main Street Approach is most effective in places where community residents have a strong emotional, social and civic connection and are motivated to get involved and make a difference. To hold up this principle for a sustainable revitalization effort, day two of the Downtown Intersections Virtual Conference focuses on cultivating community relationships for investment, … More DI20 Day Two Content You Cannot Miss!
With the July 4th weekend in our rear view mirror, we hope that you were able to fill your weekend with food, fun, and family. Let the celebration continue and join us as we reflect on 35 years of Virginia Main Street and move forward together restoring vitality in your commercial district at the upcoming … More Check Out These Highlights for Day One of DI20
Join us for Virginia Main Street’s Downtown Intersections Virtual Conference, July 28-30, 2020, 9:30 a.m.-1:30 p.m. each day. Registration is now open for the interactive, remote learning and asset-based economic development experience that will guide you toward a vibrant, healthy downtown and resilient Main Street program. The experience begins with a series of live … More Registration Now Open for Downtown Intersections!
Join us June 9 from 11 a.m.-noon for the preconference* webinar, Basic Principles of Main Street Promotion. Travis Brown, director of business development for Rokusek and Maestro Community Manager, will dive into dynamic and effective promotion – not just great events, but effective marketing and communication to keep your organization and downtown at the forefront … More Register Now – Promoting Main Street (webinar)!
Join us May 26 from 11 a.m.-12:15 p.m. for the preconference* webinar, Basic Principles of Sustainable Organization. Building a healthy organizational foundation is key to attracting engagement and investment for your commercial district revitalization efforts. Whether you are positioned in a long-standing program or starting anew, this webinar will give you tools in three key … More Webinar – Basic Principles of Sustainable Organization
“Supporting local is more than just a hashtag, it is a lifestyle.” Featured recently in Main Street America’s Main Spotlight, Downtown Wytheville Inc. Executive Director Todd Wolford contributes a message that speaks from the heart to customers supporting local businesses. Local holiday spending is certainly a gift, but making that continuous effort year round is … More Main Spotlight: What Does Supporting Local Really Look Like?
Guest Blogger Julie Markowitz, Director of Staunton Downtown Development Association (SDDA), started with Main Street in 2006 armed with ten years of experience in mall marketing and promotions. Our StauntoNites event grant program, which was designed to incentivize businesses to stay open until 8 PM Saturday nights and host an in-store event to stimulate a … More The Power of Business and Non-profit Partnerships